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From Mass Marketing to ‘Systems of Engagement’ (with special Focus on B2B)
This is my presentation from the DNUG – The Collaboration Professionals yesterday. A German language posting has already been published here. Stay tuned: An English version of the article to follow soon:
[…] Perfect fit to my presentation on the 10 Ingredients for a Successful ‘System of Engagement’ in Marketing: […]
[…] Very much related to 10 Ingredients for a Successful ‘System of Engagement’ in Marketing [Presentation]. […]
[…] article is based on a presentation I gave end May at the DNUG […]