Kategorie: English
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Social: Invisible embedded or independent Social Layer?
„Enterprise social platforms are moving from standalone to embedded, and this merges the network into the workflow instead of simply having a social layer,“ Vanessa Thompson, a research manager at IDC in an interview. via A Look Back: Social Business Trends from 2013. This is a typical prediction on the future of Social in 2014.…
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DigitalNaiv in 2013 – Looking back & Summary: Social Business not yet on the peak – Stop Social Media-SPAM!
And again another year is close to pass. Good reason to look back on my blog postings, the German and the English language ones. Some of the English articles have been published on Cmswire or on SocialMediaToday. What is my summary of 2013 ‚as of today‘? The topic ‚Social Business‘ did become much more mature,…
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Why Human Resources Needs Social Business
First published here on CMSwire. As companies identify more areas where social software can be put to use, the push to launch social software solutions from IT departments and specialty departments grows stronger. Many IT directors see social software as an opportunity to raise their profile, and departments from marketing to product development push adoption…
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Communication and Collaboration today: The Multitasking Generation in the Multichannel Age of Multimedia distraction
Recently, a number of different events have rekindled my concern about the information overload and the large number of information channels. The era of the e-mail generation is coming to an end, even if the daily deluge of e-mails is actually growing rather than ebbing. Now people talk about the Facebook generation, although this term…
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Cloud growth in Germany (and Europe) to be driven by Collaboration and CRM
We’ve been talking about the cloud for years now. And yes, providers have done plenty to hype it too. But frankly, most customers have been very wary about it, especially in Europe. There are many reasons for that, from fear of job losses in IT to information security. People in many IT departments are far…

