Social Business: The networked customer has forced the CEO’s hand into the game| Social Media Today

This is a great posting by Andrew Eklund on how a CEO should understand and leverage Social Media to the benefit for their company: We need to redefine the term ‘social media’ for what it really is — networks of people. With this understanding, we can then look at all networks — consumers, employees, business… Weiterlesen Social Business: The networked customer has forced the CEO’s hand into the game| Social Media Today

“It is clear the era of military style ‚command and control‘ is dead“ – CEO’s in IBM study

Excellent summary! As part of my ongoing effort to share insights from this IBM study of CEO’s, it is clear the era of military style “command and control” is dead. ... CEO’s need some degree of control – to enforce regulatory compliance, drive standardization and avoid waste, but beyond that CEO’s believe a trend toward… Weiterlesen “It is clear the era of military style ‚command and control‘ is dead“ – CEO’s in IBM study

Meet the C-Suite on Social Business – What do I recommend a CEO?

Meet the C-Suite In a study of more than 1,700 chief executive officers in 64 countries, IBM sought to understand how CEOs respond to the complexity of increasingly interconnected organizations, markets, societies and governments. In this new connected era, which has helped to fundamentally change how people engage, leaders are finally recognizing that they need… Weiterlesen Meet the C-Suite on Social Business – What do I recommend a CEO?

Why CEOs Should Care: How Social Media Drives Business – Forbes

... consider these two results from the BRANDFog 2012 CEO Survey as the final clincher: More than 82% of respondents are likely or much more likely to trust a company whose CEO and team engage in social media. And an amazing 77% of respondents are likely or much more willing to buy from a company… Weiterlesen Why CEOs Should Care: How Social Media Drives Business – Forbes

IBM CEO Studie: Führen durch Vernetzung im Zeitalter des Social Business

Die Vision des sozialen Zeitalters ist auch bei den CEOs angekommen. Das ist für mich die wichtigste Erkenntnis der IBM CEO Studie, die unter dem Titel Leading through Connections dieser Tage erschienen ist. Die deutschsprachige Version folgt dieser Tage. In dieser Studie wurden 1.700 CEO's weltweit befragt, wie sie auf die Herausforderungen der vernetzten Welt… Weiterlesen IBM CEO Studie: Führen durch Vernetzung im Zeitalter des Social Business