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Trust in the Digital Workplace versus only Cash counts

Senior leaders need to „walk the talk,“ using enterprise social tools and blogs just as others might „walk the floor“ in a more traditional organization, while recognizing that in a digital workplace a command and control style of leadership is often less effective than modeling desired behaviors.

Leaders must demonstrate that they believe enterprise social is work and not work avoidance; by using social tools themselves, leaders give employees permission to do the same, and in turn let employees know they are trusted to deliver.

Successful organizations will trust their own employees to work effectively without command and control, and provide them with tools and time to establish social bonds with their peers in order to work effectively in virtual teams. Such organizations recognize that trust is a reciprocal relationship between employer and employee, where trust is repaid with greater flexibility, engagement and performance on both sides.

via Developing Trust in the Digital Workplace.

When reading this I remembered an event I was presenting at this year. A CFO of a big company did a presentation one or two hours before me. His key statement: Only cash counts. This CFO would have stared at me with open eyes, when I am talking about the social workplace and trust. He missed this cultural shock, because he already left the event.

How does this world of cost reductions, cash and number crunching work together with a culture of trust in a company, of enjoying to be at the workplace? Does it at all? Is a balance possible? Or is it a never ending fight we have to go through?

Filed under: Digitaler Arbeitsplatz, Kommunikation & Zusammenarbeit, Digitalisierung & Wirtschaft, English language articles

About the Author

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... arbeitet in Communications bei Kyndrl Deutschland, dem weltweit führenden Anbieter zum Management kritischer IT-Infrastruktur. Den gelernten Journalisten hat seine Leidenschaft für das Schreiben, Beobachten, Kommentieren und den gepflegten Diskurs nie verlassen. Diese Passion lebt er u.a. in seinem privaten Blog StefanPfeiffer.Blog oder auch als Moderator von Liveformaten wie #9vor9 - Die Digitalthemen der Woche und Podcasts aus. Digitalisierung in Deutschland, die digitale Transformation in der Gesellschaft, in Unternehmen und Verwaltung oder die Zusammenarbeit am modernen Arbeitsplatz sind Themen, die in leidenschaftlich bewegen. Vor Kyndryl hat Pfeiffer in der IBM im Marketing in unterschiedlichen internationalen Rollen gearbeitet. Seine weiteren beruflichen Stationen waren FileNet und die MIS AG. Auf Twitter ist er als @DigitalNaiv „erreichbar“. 

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