Kategorie: English language articles
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B2B Sales: Sales People are still in
Some interesting facts out of SiriusDecisions “2015 B-to-B Buyer Study”. The buyer journey seems still to be a combination of Sales and Marketing touches: B2B buyers interact with sales representatives at every stage of the buyer’s journey, the research firm reported after it surveyed 1,000 B2B executives. “Although we knew human interactions were still an integral…
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Smart leaders allow ‚Bring Your Own Collaboration‘ with a strong Safety Net underneath
This is (again) a great article by Dion Hinchcliffe on the hurdles of collaboration in the Enterprise. Some key statements: … collaboration often comes behind other urgent improvements to primary business applications … It’s expected that unsanctioned, so-called ‘shadow IT’ will grow this year by a whopping 20%. These are end-user acquired applications and devices…
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The sad Truth about Enterprise Collaboration and the Lack of Agility in Enterprise Software
Interesting thoughts from Cecil Dijoux on Collaboration and the hurdles to get things rolling: People who are not digital literate won’t see the value of online collaboration tools, especially if they don’t collaborate in the first place. In other words, technology is more an obstacle than an enabler to create a culture of collaboration. … Online collaboration…
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Management Culture has no Interest in making the Work Lives more productive
What an analysis! The consumers are empowered, the workers aren’t. Your thoughts? … the enterprise technology that employees have to do their jobs is mostly appalling. … Because today’s management culture has no interest in making the work lives of —particularly its knowledge workers — easier and more productive. In fact, management practice often heaps…
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Care about getting access to them anytime, anywhere, from any device
Some interesting statements out of an interview with Alan Lepofsky, vice president and principal analyst, collaboration software at Constellation Research. The problem is not so much the amount of information coming at us, but rather the spread of information across so many different input sources. We have email, chat, text, social media, phone calls, personal conversations…
