Kategorie: English language articles

  • IBM ConnectED in Tweets – A very personal selection of Tweets in my Timeline

    A very personal selection of Tweets in my Timeline. Sorry for the typos! https://twitter.com/Digitalnaiv/status/560113410499952640 https://twitter.com/Digitalnaiv/status/560111253515808768 https://twitter.com/Digitalnaiv/status/560110345159987200 https://twitter.com/Digitalnaiv/status/560108763256856576 https://twitter.com/Digitalnaiv/status/560074634977370112 https://twitter.com/Digitalnaiv/status/560432677321310208 https://twitter.com/Digitalnaiv/status/560256084410388480 https://twitter.com/Digitalnaiv/status/560144195382689792 https://twitter.com/Digitalnaiv/status/560143827777114112 https://twitter.com/Digitalnaiv/status/560143410976526337 https://twitter.com/Digitalnaiv/status/560141805858324482 https://twitter.com/Digitalnaiv/status/560140493745848320 https://twitter.com/Digitalnaiv/status/559828613168500736 https://twitter.com/Digitalnaiv/status/559826136004194304 https://twitter.com/Digitalnaiv/status/559824256398131200 https://twitter.com/Digitalnaiv/status/559823420272029696 https://twitter.com/Digitalnaiv/status/559822332449935360 https://twitter.com/Digitalnaiv/status/559821285417447424 https://twitter.com/Digitalnaiv/status/559820188859006978 https://twitter.com/Digitalnaiv/status/559818237572317184 https://twitter.com/Digitalnaiv/status/559818068931932160 https://twitter.com/Digitalnaiv/status/559777837956464642 https://twitter.com/Digitalnaiv/status/559746203181932544 https://twitter.com/Digitalnaiv/status/559742449225318401 https://twitter.com/Digitalnaiv/status/559741400083091456 https://twitter.com/Digitalnaiv/status/559740386537922560 https://twitter.com/Digitalnaiv/status/559739885830299649 https://twitter.com/Digitalnaiv/status/559718144973893632 https://twitter.com/Digitalnaiv/status/559715140925280257 https://twitter.com/Digitalnaiv/status/559714718600794112 https://twitter.com/Digitalnaiv/status/559714275204136961 https://twitter.com/Digitalnaiv/status/559714412521467904 https://twitter.com/Digitalnaiv/status/559714016424386560 https://twitter.com/Digitalnaiv/status/559713580908838912 https://twitter.com/Digitalnaiv/status/559713017483763713 https://twitter.com/Digitalnaiv/status/559712572845617152 https://twitter.com/Digitalnaiv/status/559712145819332608 https://twitter.com/Digitalnaiv/status/559711730935529472 https://twitter.com/Digitalnaiv/status/559709205049790464 https://twitter.com/Digitalnaiv/status/559708642279444480 https://twitter.com/Digitalnaiv/status/559707675647553539 https://twitter.com/Digitalnaiv/status/559707369509515265…

  • 2015: You should be Blogging

    Totally agree! If you use your website to market your company, you should be blogging. If you’re not blogging, make it a point in 2015 to at least give it a try. You might be surprised at the number of quality leads it brings to your site. Additionally, blogging is great for increasing your brand…

  • The End of Social Business As We Know It

    My original German language posting on the End of Social Business has now been published on SocialMediaToday. At the beginning of the new year, it’s always en vogue to take a look into the crystal ball. It seems everyone’s weighing in right now, and not just online. So I’ve decided it’s time for me to peer…

  • Social Tools are in the Organizations – Those with formal Strategy succeed

    Interesting report by McKinsey. Social Tools arrived in business, but there is still space for improvement. Those organizations implementing specific practices that support organizational change are gaining the greatest benefits: The fully networked organizations are also more likely to establish formal strategies around the usage of social tools; taken together, these practices and strategies create an…

  • Marketing 2015: Go Mobile. If not now, when then

    2015: Go Mobile. If not now, when then: Digital is doing to TV what television did to print and radio. Disrupt and disturb. Digital mobile media is redefining how we read, view and are entertained. This is not a fad but a trend that will be a generational change. Mobile is becoming the default device…

  • Truly Integrated Marketing: Not Social. Not Content. Not Search. All of Them. Together.

    Good summary of 5 Top Marketing Trends to consider for 2015: 1. Truly Integrated Marketing: Not Social. Not Content. Not Search. All of Them. Together. For a while there, companies were disproportionately focused on search marketing. And then, they were focused on social media marketing. Next, content marketing. All with a little mobile mixed in. … My…