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Kategorie: English language articles

From Social Customer to Social Brand and finally Social Business

The Social Business Life Cycle | Smart Business, Social Business via ibmsocialbiz.tumblr.com Very nice thought on the evolution to a Social Business. Posted from Digital naiv – Stefan63’s Blog

09/05/2011
Three Mobility Trends That Will Change Your Business – The BrainYard – InformationWeek

Consumer applications are mobile, and employees expect business apps to follow. Unfortunately, many firms start the process by trying to replicate desktop environments on smartphones and tablets, and they quickly need to retrench. Mobile application strategies are not about the device, nor are they about the app itself. Successful mobile strategies focus on improving and…

28/04/2011
Social Networking for Business – WSJ.com

Employees share information in their personal lives. Companies can use those skills to improve workplace collaboration.… In their private lives, users of Facebook, Twitter and other social media are completely at ease forming communities of shared interests and keeping everyone up-to-date with messages, pictures and documents. Now they are ready to put those same tools…

28/04/2011
What is The ROI of Your Mom? / Flowtown

What is The ROI of Your Mom? / Flowtown (@flowtown) http://ow.ly/4Imyh

27/04/2011
Wasting time … in the bathroom and in Social Media » Intranet Blog

In the 1950s, executives feared the bathroom: employees will waste productive time. In the 1970s, executives feared the telephone: employees will waste productive time. In the late 1980s, executives feared email: employees will waste time. In the 1990s, executives feared Internet access: employees will waste time. In the 2000s, executives fear social media: employees will…

27/04/2011
The C-Suite Cares About Social Business – Digital Influence Mapping Project

via johnbell.typepad.com Of course it is interesting that the C-suite seems to care about Social Business. This makes life much easier for social business initiatives. But I am finding it even more important that Social Media usage is going beyond Communication and Marketing this year. Yes, of course Marketing and Communication remains a focus area…

27/04/2011

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