Kategorie: English
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Build a private social network that employees will actually use – Computerworld
Better yet, make social networking integral to other tasks, advises Ethan McCarty, digital and social strategist at IBM. McCarty says all 400,000 global employees use IBM’s homebuilt social networking platform, Connections, which is also sold to customers. „You have to make it part of the work as opposed to a separate thing people do,“ he…
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New White Paper: Synchronize the Value Chain: Collaborate with your Business Community
Customers are now more demanding than integrated with their business community ever before, with increased access to technology – and therefore information – this undoubtedly puts a strain on enterprises. Because of customers’ unlimited acess to information, enterprises need to find a way of serving these customers flawlessly, while keeping up with their changing demands.…
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10 key "levers" for achieving (Social) Business value – The BrainYard
— Derive customer insights (product development as well as marketing and sales). — Co-create products (product development). — Leverage social to forecast and monitor (operations and distribution). — Use social to distribute business processes (operations and distribution). — Marketing communication / interaction (marketing and sales). — Generate and foster leads (marketing and sales). — Social…
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Microsoft vs Google: Office versus Advertising | ZDNet
Google are on the march, transforming from a search engine to a service that lets people merge the internet seamlessly into their social lives in ways that are just coming into focus to end users. Stephen Shankland’s excellent piece over on CNet ‚How Google is becoming an extension of your mind‚ does a good job of…
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It starts with Email … but get out your Inbox
This is a great video covering the disadvantage of email for collaborative and knowledge work. Email is a great tool for direct communication. It is not optimal at all for knowledge sharing and collaboration. Will email go away? No, for sure not, but we need to drive change in the workplace! I am a child…
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The emergence of enterprise intelligence layers in the Social Enterprise
It is in this latter majority that we are seeing the long awaited emergence of enterprise intelligence layers that draw upon artificial intelligence, search indexing, text and semantic analysis, rules and good old algorithms to automate the classification and understanding of information. Enterprise Intelligence that is smart enough to make decisions to push highly targeted…
