Today, however, the emergence of social media is prompting more companies to re-examine their Web sites, which have become tired, outdated and uninspiring.
It’s not that Web sites are going to disappear; it’s more that Web sites are going to need more than a fresh coat of paint to stay viable. Companies will think to re-think what they want their Web sites to do, and how they are going to be aligned with their social media efforts.
So, long live the Web (Site) 2.0!
Heute mal ein kleiner Werbeblock zu unserem IBM Web Take-off Event am 16. September in Frankfurt. Dort geht es auch um die Zukunft von Web Sites: was erwarten Besucher heute von einer modernen Web Site? Was bringt sie dazu, zurückzukommen und die Web Site als gut zu empfinden? Mehr dazu in einem künftigen Blogbeitrag,