Stefan Pfeiffer

Blog: https://stefanpfeiffer.blog/
Profil: https://stefanpfeiffer.blog/author/digitalnaiv/
Startseite: http://StefanPfeiffer.Blog

The C-Suite Cares About Social Business – Digital Influence Mapping Project

via johnbell.typepad.com Of course it is interesting that the C-suite seems to care about Social Business. This makes life much easier for social business initiatives. But I am finding it even more important that Social Media usage is going beyond Communication and Marketing this year. Yes, of course Marketing and Communication remains a focus area…
Social Media vs Social CRM vs Social Business vs Enterprise 2.0 (via CloudAve)

Social Media: Simply put when I hear social media I think of another channel comprised of various social sites such as Twitter and Facebook. These channels much like existing channels (phone, email, chat support, etc) need their own processes, guidelines, governance, and forms of accountability. … Social Business: This is the evolution of business and…
"We want the ‚IBMers‘ to be the corporate blog and the corporate Twitter ID" « Social Media @ IBM

At IBM, we don’t have a corporate blog or a corporate Twitter ID because we want the ‘IBMers’ in aggregate to be the corporate blog and the corporate Twitter ID. “We represent our brand online the way it always has been, which is employees first. Our brand is largely shaped by the interactions that they…
Social Business Roadmap – Great presentation by AIIM

Social Business Roadmap View more presentations from Atle Skjekkeland Posted from Digital naiv – Stefan63’s Blog
The Content Economy by @OscarBerg: In the future, content management will become like air, invisible to users

In the future, content management will become like air, invisible to users. The content will be automatically managed. We won’t have to spend any thoughts on how to manage our content. We won’t have to care about different formats or types of content, where the content is stored, or what version of it that is the…
Von der E-Mail-Herrschaft auf dem Weg zu den Activity Streams

Two years ago, I wrote an article for GigaOM Pro entitled Email: The Reports of My Death are Greatly Exaggerated (subscription required), in which I explained why email is such a useful tool and why I thought it was unlikely to be replaced as the primary business communications medium any time soon. In the time…

The C-Suite Cares About Social Business – Digital Influence Mapping Project

Social Media vs Social CRM vs Social Business vs Enterprise 2.0 (via CloudAve)

"We want the ‚IBMers‘ to be the corporate blog and the corporate Twitter ID" « Social Media @ IBM

Social Business Roadmap – Great presentation by AIIM

The Content Economy by @OscarBerg: In the future, content management will become like air, invisible to users

Von der E-Mail-Herrschaft auf dem Weg zu den Activity Streams